Our Exclusive ILMA Interview with Jeff Venezia, AIA of @DIGroupArch

Who is Jeff Venezia, AIA?

Jeff holds a Bachelor of Science in Architecture from the University of Virginia and has practiced in New Brunswick since 1981. He is presently a Principal Owner and President ofDIGroupArchitecture, a 32 person firm specializing in K-12 Education, Higher Ed, Senior Living and Healthcare. He heads the design and marketing efforts of the firm as well as the Academic Studio which includes K-12 and Higher Ed.

About the Firm

DIGroupArchitecture is a process-centric architecture and design firm. We work tirelessly with our clients to understand their priorities, evaluate the physical and budgetary constraints, and communicate potential options. As a result we create distinctive design solutions that help our clients achieve their vision, with unwavering attention to detail at every scale.

It is our unbiased approach to scale that helps us evolve in the changing climate of contemporary architecture. As many of our clients’ priorities have shifted away from ground-up architecture to renovations and adaptive reuse, our interiors studio has flourished and our graphic design studio has developed a diverse portfolio of projects in environmental graphics, signage and wayfinding, and brand identity.

80% of our business comes from repeat clients.They appreciate our “whatever it takes” approach and principal involvement at every level of every project. Our goal is to make every client a “legacy” client doing project after project and improving the experience of those who occupy the facilities we have created together as partners.

         Memorial Elementary School

         Phillipsburg High School

         Remsen Ave. Firehouse

         Jonathan Dayton High School Media Center

 

Click to Follow the DIGroup: Facebook, Twitter, LinkedIn

ILMA INTERVIEW

When and why did you decide to become an Architect?     

I’ve wanted to be an architect since I was about 12 years old.  I loved model building, drawing and construction and just knew from that time on what I wanted to be.

What were some of the challenges of achieving your dream?

I think the biggest challenge has always been living up to the level of trust your clients place on you to deliver a project that meets or exceeds their expectations.

Any memorable clients or project highlights?  

Most clients are memorable in their own way.  Since a lot of our work is for repeat clients we get to know them extremely well over time, both professionally and personally.  The best highlights of any of our projects is the reaction of the end users as to how we’ve improved the quality of their everyday lives.  That occurs most often in our Healthcare, K-12, Senior Living and Community Rooms projects.  One of our top highlights was having our Memorial Elementary School in East Brunswick receive the 2013 AIA New Jersey Honor Award for Excellence in Design, the first NJ public school to be recognized with that award (see photos above).

How do Architects measure success?     

We measure success by how a project meets the goals established in the very beginning, especially with regard to program, design, budget and schedule.

Good design does not have to cost more – it requires patience and commitment to doing it right.

Grow the business, develop a transition of ownership strategy, continue to focus on improving our architectural, interior and graphic capabilities.

Who is your favorite Architect? Why?  

Unquestionably Alvar Aalto.  I love the way his buildings embrace the landscape and often look to him for inspiration.

What is your favorite historic and modern (contemporary) project? Why?  

My favorite historic building would be the Pantheon in Rome.  Favorite contemporary – the Kimball Art Museum in Texas by Louis Kahn.

Where do you see the profession going over the next few decades?

We need to reverse the trend of being considered by the public as a commodity.  We need to educate the public and our clients on the value added in what we provide in the services we perform.  We are not copy or toilet paper. 

Who / what has been your greatest influence in design?      

The greatest influence on my design work was my 3rd year architecture professor who demanded only the highest quality work from me and forced me out of my comfort zone to continually strive to learn from every project, to grow and become better as an architect.

Which building or project type would you like to work on that you haven’t been part of yet?   

Airport – I love the idea of doing something at that scale.

If you could not be an Architect, what would you be?    

A National Geographic photographer.

 What advice do you have for a future Executive leader?     

Always be true to yourself, treat people fairly and conduct yourself with the highest level of integrity.  Your word should be your bond.

What are three key challenges you face as a leader in business today and one trend you see in your industry?  

Challenges:  the economy, dealing with diversity in the work place and the ever-increasing reliance on technology.  As mentioned above, the competition and lowering of fees continue on a downward spiral.

What one thing must an executive leader be able to do to be successful in the next 3 years?  

Don’t just adapt to change – embrace it.

What are some executive insights you have gained since you have been sitting in the executive leadership seat – or what is one surprise you have encountered as the world of business continues to morph as we speak?     

Take risks and have the commitment to see them through.  Be a good listener.  Show a concern and appreciation for your employees.  Be proactive in solving problems.  Never let anything fester.  Once the attorneys get involved no one is happy with the outcome.

For more exclusive ILMA interviews click here.

We would love to hear from you on what you think about this post. We sincerely appreciate all your comments – and – if you like this post please share it with friends. And feel free to contact us if you would like to discuss ideas for your next project!

Sincerely,
FRANK CUNHA III
I Love My Architect – Facebook

Gift Ideas from ILMA


Inspired Personalized Architecture

Since the time I could remember, I always wanted to be an Architect.  Whether it be constructing forts from left over wood, cardboard playhouses, or drawing the built environment from my imagination.  Some of my greatest inspirations came from old churches, castles, or forts.  Something about the juxtaposition of the void (space) and the monolithic (walls) and the ability to shape the world around us, fascinates me.  There are many Architects and styles of Architecture that have influenced me over the years since I discovered this passion coursing through my veins (too many to name here), but what is important to me is that they have all become characters in my story.

Every Architect carries with him or her (like every author or painter) the subjects, objects, and muses from past experiences and experimentation.  Architecture, like other forms of art, requires process.  With this process evolves a style or tectonic of Architecture – memory, shapes, forms, space, feelings – things that are not easily reconciled by lawyers or accountants.  Within the process of design, the creation process, there is a battle where the art of Architecture is confronted by the science of Architecture.  For example, in order to successfully produce Architecture the laws governing physics and geometry must be upheld (recent “super storms” around the globe have again confirmed this).  No matter how dramatic and artistic one’s design, it will be put to the test by the forces of nature.  Many Architects have studied nature or music as a way to analyze design and develop their own style and inspired personalized Architecture.  I hope that in upcoming posts I am able to share with you my own inspiration design process but also those of others who have successfully accomplished projects which I find interesting an noteworthy to share with you.

We would love to hear from you on what you think about this post.  We sincerely appreciate all your comments.

If you like this post please share it with friends. And feel free to contact us if you would like to discuss ideas for your next project!

Sincerely,

Frank Cunha III
I Love My Architect – Facebook


FC3 ARCHITECTURE+DESIGN, LLC
P.O. Box 335, Hamburg, NJ 07419
e-mail: fcunha@fc3arch.com
mobile: 201.681.3551
direct: 973.970.3551
fax: 973.718.4641
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