CanStruction 2011 – Call for Entries

CanStruction 2011 - Call for Entries CanStruction One Can Make A Difference Download Team Entry form here Each fall, AIA New Jersey members have the opportunity to donate food and money to the Community Food Bank of New Jersey. This Food Bank fights hunger and poverty by distributing food and groceries, providing education and training, and making new programs to help people with low incomes meet their basic needs. As a non-profit organization, they act as the central food and aid d … Read More

via AIA-NJ

[Repost] Social Media: Making it Work

Social Media: Making it Work
By Jane Frederick, AIA, LEED AP

Photo by Frank Cunha III

Everyone has heard about Social Media but some might wonder if it is right for their firm. Traditional marketing methods include attending weekly Rotary or Chamber of Commerce meetings, sponsoring non-profit or trade show events, and entering award competitions for that third party validation. Social Media marketing does not take the place of your traditional marketing methods—you still need to get out of your office and meet people—but Social Media expands your reach. Social media builds communities of people with shared interests, with a focus on networking and conversation. Before you start you need to identify precise, measurable objectives to obtain your goal. Identifying your objectives for social media is critical. If you are just on Facebook and Twitter because everyone else is, you might have some interesting conversations while you waste a lot of time.

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Portrait – Ben Lee, AIA

As past president of the AIA Architects League, I am responsible to host a gala dinner for Ben this weekend so he has been on my mind often this week. I want to make sure I do not let him down for his big day where we install him as our 2011 President. This portrait was captured at the AIA NJ East Coast Green Convention held in Atlantic City last September. I love how this image captures Ben’s humility, humor, integrity, and optimism all in one shot.

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